How To Find Hot Niche Trends Before They Are Saturated
I have a GREAT tutorial on finding hot niche market trends. I decided to create this tutorial because I often get asked how to find a hot new niche before 1 million other people jump on board. This can be a great way to uncover a hot niche before it’s over-exposed and being a early adopter in the new industry can help give you a voice.
Several people have told me I have an uncanny ability for uncovering hot niche markets with ease. Well, let me share a few little tricks I use to do this.
I’ve discussed some parts of this before but I am going to take you a down a slightly different road here.
Step 1: You Need An Idea
Now, it’s important to note that at some point you’re going to want to do some keyword research on any niche market that you find. However, in this tutorial I am just going to show you how to know if it’s growing or declining.
You’ll also want to dedicate a little bit of time to light reading each month. I like to scope out sites like INC, Business News Daily, Forbes and Bloomberg Business. The reason I glance at these monthly is because you’ll often find article entries like this. Notice the wealth of knowledge on upcoming or rising markets.
I can usually easily find several dozen new markets anytime I search at the websites listed above alone!
Step 2: Search In Google Trends
Google trends is the best place to gather Intel on any niche market. Through this tool you can see if it’s on the rise, decline, holding steady is is a stellar breakout.
Breakout means it’s moving up fast and did so recently.
Watch me investigate “essential oils” below.
A. Type your keyword here
B. Change the setting via any country (I usually leave it on worldwide)
C. This shows the term you typed in here.
Next, you’ll see a series of charts and graphs pop up.
This first box will show you a line graph of the terms rise or fall in search. Look at that massive spike from 2014 – 2016! This graph will give you a visual look at how popular the industry is becoming. Notice that this market has been around for a while but it wasn’t popular until recently. This is the EXACT kind of market we want to find!
This next graph shows the countries who are interested in this market. United States and Canada are #1 and #2 but don’t discount the ones in the 30-50 index as well.
Step 3: Researching The Trend
Now that you know how to do that, what can you do with this data?
Well now you can plug it into any keyword tool. You can use paid keyword tools like Market Samurai, Keyword Canine or you could simply just use Google’s Adwords Keyword Tool or SEOBook Keyword Tool. My favorite way is with either Market Samurai or Keyword Canine because they’ll make your job even easier.
Using Keyword Canine I this is easy. (By The Way I Have A Full Review Of Keyword Canine Here).
A. I entered the search term here.
B. I checked how competitive it is here (39/100 which is decently easy!)
C. Tons of searches at 9900/month – wow!
Watch Me Do The Above On Video:
As you can see from just a little work I was able to uncover a pretty new hot trend that is growing, that has plenty of searches and isn’t incredibly difficult to rank for. Make sure to watch my tutorial for how to find easy to rank for keywords as well. You can combine these tactics for awesome results!
So there you have it. Seem pretty easy? It is.
However, sometimes you can be in research mode for hours. But, you can come out with an amazing new and fresh niche market this way.
If you like this and it helped you please share it with your friends on social media.
Also if you have any questions please ask!